There have been some really interesting reads online.
Here is my pick from the last week, we 24 June 2011.
SOCIAL MEDIA: Mashable offered up an interesting ‘Behind the Scenes’ on 8 Innovative Social Media Campaigns. My personal favourite is The Voice because it is a new take on reality contest TV and was perfect for social media.
B2B: I particularly liked the advice on keeping your mind on ‘next action’ as a driver on what and how to present in Social Media B2B’s post on How to Create Great B2B Presentations
FACEBOOK: Australia’s finest, Jeff Bullas has pulled together an overview of 5 creative Facebook pages. I was initially surprised in scrolling through to find games, movies, cars and lingerie, but hey it is Facebook!
SEO COPY: The ever useful Marketing Profs site published a handy little guide on writing with SEO in mind. Their Five Tips for Writing Content That Keeps Pace With B2B Searches included titbits such as staying aware and staying relevant.
BLOGGING: If you need to get your CEO on board with your social media thinking, here is a useful post designed to get them involved in the blog side of things.
Now, a three way tie for content of the week:
EBOOKS: First off Hubspot’s How to Write and Launch an Ebook That Generates Leads. Staggeringly useful.
INFOGRAPHICS: Secondly, a must try: Infographics are all the rage right now if you have a dataset you want to present in an innovative way. Here are 5 tools to help turn data into infographics.
WEBSITES: Finally, from Econsultancy, and just to make most of you feel your age, just look at how some of the UK’s top e-commerce sites have changed in the past five years (or in some cases not changed).
Hope you see something you like. More next week.
